// Build_03

    Shopify migration services clean cutover, equity intact.

    Moving to Shopify or Shopify Plus from Magento, WooCommerce, BigCommerce or a custom build — run by an SEO team, with schema, speed and AI visibility rebuilt as part of the move.

    Shopify solves a lot of operational problems and creates a few search-specific ones: forced /collections/ and /products/ URL patterns, duplicate collection-product paths, theme apps that inject render-blocking scripts, and pagination behaviour that differs from what your old platform did. A migration handled by a build shop alone tends to inherit all of them. We plan for each before cutover.

    // Key_Takeaways

    • Shopify's fixed URL patterns are handled deliberately with canonical rules, not left to theme defaults.
    • App sprawl is audited during migration — every injected script has to justify its performance cost.
    • Collection and product content is expanded during the move, not truncated to fit a template.
    • Metafields carry structured attributes that feed both rich results and AI answer citations.
    • Shopify Markets and multi-region setups get correct hreflang from launch.

    Shopify's duplicate collection-product URL pattern is harmless when canonicalised deliberately, and expensive when left to a theme default.

    — Arise GEO, Shopify Migration

    Every Shopify app that injects a script is a performance decision disguised as a feature decision.

    — Arise GEO, Shopify Migration

    Metafields are the most underused SEO asset on Shopify — they are where structured, citable product facts belong.

    — Arise GEO, Shopify Migration
    Plus
    Shopify & Shopify Plus
    1:1
    Redirect mapping
    Hourly
    Launch-day monitoring
    180-day
    Money-back window
    // Pre-flight

    Baseline, inventory and app audit

    Before anything is built we capture rankings, crawl the legacy store, and decide which of your existing apps deserve a seat on the new theme.

    • Ranking and revenue baseline
    • Legacy URL inventory from crawl, GSC and logs
    • App-by-app performance and necessity review
    • Theme vs. Hydrogen decision with reasons written down
    // Structure

    URL, canonical and navigation architecture

    We define how collections, products, variants, tags and filters resolve — then enforce it in the theme so it can't drift as merchandisers work.

    • Canonical strategy for /collections/*/products/* duplication
    • Tag and filter URL handling
    • Faceted navigation crawl control
    • Breadcrumb and internal link architecture
    // Content & schema

    Product data that earns rich results and citations

    Product, Offer, Review, Breadcrumb and FAQ schema plus metafield-driven attributes give both Google and answer engines something concrete to quote.

    • Structured metafields for specs and attributes
    • Product and Offer schema with real availability
    • Collection copy expanded, not trimmed
    • FAQ blocks written for AI citation
    // Cutover

    Launch day, run like an operation

    Redirects go live with the store, verification runs immediately, and we watch Search Console, analytics and revenue hourly through the first day.

    • Redirect file deployed and verified at cutover
    • Sitemap submission and IndexNow ping
    • Live crawl of the new store within the hour
    • Daily reporting through the first 30 days
    // The_Contract

    The 180-day money-back guarantee.

    We can promise this because our methodology already works. Hundreds of pages now sit in position #1 across our clients' catalogs. The risk shouldn't be on you — it's on us.

    • 01We run the full 10-stage audit and deliver a sequenced 90-day plan.
    • 02You implement our recommendations (or hire us to implement them).
    • 03If you don't see measurable ranking and revenue improvement in 3–6 months — we refund you. In full.
    Lock in your audit slot →
    // Frequently_Asked

    Questions about this engagement.

    Can you migrate from Magento or WooCommerce to Shopify?+

    Yes — those are two of the most common sources. We handle product, customer and order data, URL mapping from the legacy structure to Shopify's patterns, content migration and any custom functionality that needs to be rebuilt as an app or theme extension.

    Do we need Shopify Plus?+

    Usually not. Plus makes sense for high volume, checkout customisation, B2B, or multi-store operations. If standard Shopify covers your requirements we'll say so rather than upsell you into a plan you don't need.

    What happens to our blog and its rankings?+

    Blog content is migrated with URL mapping, author pages, internal links and Article schema preserved. Where the legacy blog structure was hurting you — thin tag archives, duplicate paths — we consolidate during the move.

    How do you handle Shopify's URL restrictions?+

    Shopify forces /collections/ and /products/ prefixes and allows the same product to resolve under multiple collection paths. We set canonical rules and internal linking so a single product URL accumulates all the signals, and we keep the theme from generating alternative paths in navigation.

    What does a build with Arise GEO cost?+

    Builds start with a $4,500 forensic architecture audit, credited into the project. Custom site and migration projects typically land between $18,000 and $65,000 depending on catalogue size, integrations and content volume; custom Shopify apps start at $12,000. Ongoing SEO/GEO retainers run $6,500–$14,500 per month.

    Is SEO and AI visibility included, or extra?+

    Included. Every build ships with crawlable server-rendered content, a validated schema graph with @id-anchored entities, clean URL and redirect contracts, Core Web Vitals budgets and llms.txt. We treat AI Overviews, ChatGPT, Perplexity and Gemini citability as a launch requirement, not a phase two.

    Do you guarantee traffic won't drop?+

    No honest partner guarantees zero movement through a rebuild, but we do guarantee the work: implement our launch and 90-day plan and if the agreed leading indicators don't recover within 3–6 months, we refund our fees. Our fee, not third-party platform or media costs.

    How do we make sure our company shows up on AI platforms like ChatGPT and Gemini?+

    Three layers, in order. First, entity clarity: one canonical Organization with @id anchors, sameAs links to authoritative databases, and knowsAbout coverage of your real expertise. Second, extractable content: atomic answer blocks, comparison tables, transparent pricing and specs, and FAQ blocks on every commercial page. Third, corroboration: mentions in the roundups, directories, review platforms, and trade publications those engines retrieve. Measure it by probing a fixed set of buying questions monthly and tracking citation frequency per engine.

    What actually makes a page get cited by AI instead of just ranked?+

    Citability. AI engines lift passages that answer one question completely in 40–80 words, in plain language, with a concrete number, definition, or list. Pages that bury the answer under narrative rarely get quoted. We rewrite key pages so every important question has a self-contained answer block, wrapped in schema that labels what it is.

    Is SEO still worth investing in now that AI answers so many queries?+

    Yes, because AI answers are built from indexed pages. Every major assistant retrieves from a crawled index, so pages that aren't crawlable, renderable, or structured never enter the candidate pool. Classic SEO is now the entry requirement for AI visibility, and the two programs share almost all of the same work.

    How quickly can we expect results from an Arise GEO engagement?+

    Technical recovery and on-page work typically show movement in 30–60 days. AI citation lift on long-tail and comparison queries usually lands in 30–90 days. Category-level authority and head-term rankings are a 6–12 month curve. Every engagement ships a sequenced 90-day plan so early wins fund the long work.

    What do we get, and what does it cost?+

    You get a forensic audit, a prioritized 90-day execution plan with effort and impact scoring, and optional done-for-you implementation by our engineers and editors. Pricing is scoped per engagement based on catalog size, locale count, and whether you want execution included. Implement our 90-day plan and if you don't see results in 3–6 months, we refund you in full.

    Get a Shopify migration plan built by SEO engineers.

    Audits scoped within 24 hours. Results within 90 days, or your money back.

    Request Your Audit →