Wellness, supplements, fitness, and DTC health brands face the strictest E-E-A-T bar in search. We engineer the author, citation, and schema surfaces that earn both Google trust and AI citation eligibility.
Google holds health, wellness, and supplements to the strictest E-E-A-T bar of any vertical — and AI Overviews are even more conservative about who they cite on YMYL queries. The brands winning aren't the ones with the loudest claims; they're the ones with verifiable author entities, citation-heavy content, and rigorous schema. We engineer all three.
Every claim-heavy page gets a verifiable author and medical reviewer entity — credentials, sameAs links, and matching schema. AI engines refuse to cite unsigned health content; we fix that at the source.
Health content earns AI citations when claims are sourced. We retrofit your library with inline citations to peer-reviewed sources, then layer Article + ClaimReview schema.
Product, Offer, AggregateRating, Review, Brand, plus DietarySupplement / Drug schema where applicable — engineered for rich results and AI Overview citation on ingredient and benefit queries.
AI Overviews surface on the majority of health-related queries. We engineer the brand entity, third-party citations, and answer blocks that get your brand named when a buyer asks AI for help.
We can promise this because our methodology already works. Hundreds of pages now sit in position #1 across our clients' catalogs. The risk shouldn't be on you — it's on us.
Yes — supplements, functional beverages, fitness equipment, recovery devices, mental wellness apps, and DTC health all fit the framework.
Our audit identifies every page that triggers YMYL classification without the E-E-A-T scaffolding (author entity, reviewer entity, citations, disclosure). We then prescribe the smallest set of fixes that gets the page back into the citation-eligible pool.
Great — we make sure that's visible to both Google and AI engines via reviewer schema, sameAs links to credentialing bodies, and on-page disclosure. Most clients already have the reviewer; the signal just wasn't structured to be parsed.
Three layers, in order. First, entity clarity: one canonical Organization with @id anchors, sameAs links to authoritative databases, and knowsAbout coverage of your real expertise. Second, extractable content: atomic answer blocks, comparison tables, transparent pricing and specs, and FAQ blocks on every commercial page. Third, corroboration: mentions in the roundups, directories, review platforms, and trade publications those engines retrieve. Measure it by probing a fixed set of buying questions monthly and tracking citation frequency per engine.
Citability. AI engines lift passages that answer one question completely in 40–80 words, in plain language, with a concrete number, definition, or list. Pages that bury the answer under narrative rarely get quoted. We rewrite key pages so every important question has a self-contained answer block, wrapped in schema that labels what it is.
Yes, because AI answers are built from indexed pages. Every major assistant retrieves from a crawled index, so pages that aren't crawlable, renderable, or structured never enter the candidate pool. Classic SEO is now the entry requirement for AI visibility, and the two programs share almost all of the same work.
Technical recovery and on-page work typically show movement in 30–60 days. AI citation lift on long-tail and comparison queries usually lands in 30–90 days. Category-level authority and head-term rankings are a 6–12 month curve. Every engagement ships a sequenced 90-day plan so early wins fund the long work.
You get a forensic audit, a prioritized 90-day execution plan with effort and impact scoring, and optional done-for-you implementation by our engineers and editors. Pricing is scoped per engagement based on catalog size, locale count, and whether you want execution included. Implement our 90-day plan and if you don't see results in 3–6 months, we refund you in full.
Audits scoped within 24 hours. Results within 90 days, or your money back.
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