Full content inventory & scoring
Every indexable URL scored on traffic, conversions, intent match, depth, and freshness. No spreadsheet you'll never read — a verdict per URL.
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Content audits that decide what dies and what scales.
Most content programs are bottlenecked by URLs that should have been pruned years ago. Every page gets a verdict: consolidate, rewrite with depth, or remove.
Light updates to thin content rarely move rankings. Helpful Content thresholds treat experience and expertise as floors, not bonuses. We score every URL on intent match, depth, E-E-A-T signals, and incoming link equity — and tell you exactly what to do with each one.
Pruning & consolidation map
We identify the URLs to redirect, the URLs to merge, and the URLs to delete outright. Authority concentrates instead of diluting.
Outperformer reverse-engineering
Every site has pages outperforming for non-obvious reasons. We extract the pattern and apply it to underperformers.
12-month content roadmap
Sequenced by traffic + revenue impact. Briefs included for the top 20 net-new pieces.
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The 180-day money-back guarantee.
We can promise this because our methodology already works. Hundreds of pages now sit in position #1 across our clients' catalogs. The risk shouldn't be on you — it's on us.
- 01We run the full 10-stage audit and deliver a sequenced 90-day plan.
- 02You implement our recommendations (or hire us to implement them).
- 03If you don't see measurable ranking and revenue improvement in 3–6 months — we refund you. In full.
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Questions about this engagement.
How many URLs can you audit?+
We've audited inventories from 50 to 500,000 URLs. Pricing scales with crawl size and verdict depth.
Can you write the new content?+
Yes — content production is available as an add-on, with subject-matter experts in your category.
How do you decide which pages to prune vs. consolidate?+
Pages with overlapping intent and meaningful link equity get consolidated (301'd into the canonical). Pages with no traffic, no links, no rankings, and no recent crawls get pruned. The verdict is per URL, scored on traffic, conversions, intent match, depth, freshness, and incoming link equity — never a blanket rule.
Will pruning content hurt my rankings short-term?+
Done correctly it lifts them. Helpful Content thresholds explicitly reward sites that remove thin and outdated pages. The risk is in losing internal link equity from pruned URLs — which is why every prune is paired with a 301 plan into the surviving canonical.
Does the audit include AI-mode and AI Overviews citation analysis?+
Yes. Every cluster is scored on classic SERP visibility AND on AI citation surface — including which pages currently get paraphrased into AI Overviews and Google AI Mode, and which are at risk of dropping out of the candidate pool.
How is this different from a Screaming Frog content report?+
Screaming Frog tells you which pages exist. We tell you which ones earn their URL — and what to do with the rest. Every URL gets a verdict (consolidate / rewrite / prune / replicate) and a Monday-morning execution doc.
Run the protocol on your store.
Audits scoped within 24 hours. Results within 90 days, or your money back.
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