Independent SEO migration audits for replatforms, redesigns, domain moves and consolidations — a pre-launch risk report, a launch-day verification pass, and a 90-day recovery watch.
Most migration traffic losses are not caused by the new platform. They are caused by things nobody checked: a redirect map built from a stale crawl, canonical tags pointing at the staging host, structured data silently dropped from the new templates, and pagination or faceted URLs that were never mapped at all. A migration audit is the cheap insurance that catches those before they cost a quarter of revenue. We run it as three passes — pre-launch, launch day, and 90-day recovery — so nothing is discovered from a traffic graph six weeks late.
A redirect map built from a single crawl always misses the URLs that earn links: old campaign paths, retired PDPs, and pages that only exist in your backlink profile.
— Arise GEO, SEO Migration Audit
If your migration plan does not include a pre-launch baseline, you have no way to prove whether the launch helped or hurt.
— Arise GEO, SEO Migration Audit
Structured data is the quietest casualty of a replatform — nothing errors, the rich results simply stop.
— Arise GEO, SEO Migration Audit
We crawl the legacy site, reconcile it against server logs, Search Console and backlink data, and produce the full URL inventory the redirect map has to cover. Then we audit the staging build against it.
On cutover we re-run the crawl against production within the hour and check every high-risk class of failure before crawlers have re-processed the site.
Daily index and impression monitoring against the pre-migration baseline, with a weekly delta report that separates seasonality from migration damage.
Answer engines re-retrieve after a migration. If the entity graph, llms.txt and citable passage structure do not carry over, brands lose AI Overview and ChatGPT citations even when classic rankings recover.
We can promise this because our methodology already works. Hundreds of pages now sit in position #1 across our clients' catalogs. The risk shouldn't be on you — it's on us.
A forensic migration audit starts at $4,500 for a single-domain replatform and scales with URL count, locale count and template complexity. Ongoing migration oversight through launch and the 90-day recovery window runs $6,500–$14,500 per month depending on scope.
Ideally four to six weeks before cutover, while the staging build can still change cheaply. We will still take on a launch-day or post-launch recovery engagement, but pre-launch is where the audit pays for itself.
Yes, and that is the usual arrangement. We provide the URL inventory, redirect specification, template requirements and verification passes; your build team implements. We do not need to own the build to protect the traffic.
Yes. We run the same crawl-plus-logs reconciliation retrospectively, identify which URL classes lost equity and why, and produce a prioritized recovery plan. Recovery is slower than prevention but most losses are reversible.
Implement our 90-day plan and if you don't see results in 3–6 months, we refund our fees in full. For migrations the leading indicators are index parity and impression recovery against your pre-launch baseline.
Three layers, in order. First, entity clarity: one canonical Organization with @id anchors, sameAs links to authoritative databases, and knowsAbout coverage of your real expertise. Second, extractable content: atomic answer blocks, comparison tables, transparent pricing and specs, and FAQ blocks on every commercial page. Third, corroboration: mentions in the roundups, directories, review platforms, and trade publications those engines retrieve. Measure it by probing a fixed set of buying questions monthly and tracking citation frequency per engine.
Citability. AI engines lift passages that answer one question completely in 40–80 words, in plain language, with a concrete number, definition, or list. Pages that bury the answer under narrative rarely get quoted. We rewrite key pages so every important question has a self-contained answer block, wrapped in schema that labels what it is.
Yes, because AI answers are built from indexed pages. Every major assistant retrieves from a crawled index, so pages that aren't crawlable, renderable, or structured never enter the candidate pool. Classic SEO is now the entry requirement for AI visibility, and the two programs share almost all of the same work.
Technical recovery and on-page work typically show movement in 30–60 days. AI citation lift on long-tail and comparison queries usually lands in 30–90 days. Category-level authority and head-term rankings are a 6–12 month curve. Every engagement ships a sequenced 90-day plan so early wins fund the long work.
You get a forensic audit, a prioritized 90-day execution plan with effort and impact scoring, and optional done-for-you implementation by our engineers and editors. Pricing is scoped per engagement based on catalog size, locale count, and whether you want execution included. Implement our 90-day plan and if you don't see results in 3–6 months, we refund you in full.
Audits scoped within 24 hours. Results within 90 days, or your money back.
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