Does AI search visibility actually matter for wholesalers?+
Yes, because trade buyers ask about minimums, terms and stock depth, which most wholesale sites deliberately hide behind registration. Those questions are increasingly asked of an assistant first, and the shortlist that comes back is the shortlist that gets contacted. A fully gated catalogue guarantees zero AI visibility no matter how strong the business is.
What is the single most common problem you find in this category?+
The entire catalogue sits behind a trade login, so nothing is retrievable and the business is invisible to any assistant. It is usually fixable within a few weeks because the underlying data already exists internally; it simply is not published in a form a machine can read.
Which attributes matter most here?+
Minimum order quantities, trade terms, stock depth, categories carried, delivery options, exclusivity policies. Those are the dimensions buyers state when they ask, so those are the dimensions an assistant matches against.
What kind of third-party signals help in wholesalers?+
Trade directories, buyer community discussion and brand distributor listings are the sources. We prioritise those specific sources rather than chasing generic link volume, because relevance and verifiability matter far more than count in AI retrieval.
How is this different from ordinary SEO?+
It shares the technical foundations — crawlability, rendering, structure — but the target changes. Classic SEO competes for a position in a list; this competes to be the source a model paraphrases, which rewards explicit data, honest qualifiers and independent corroboration.
How quickly do we see movement, and what does it cost?+
Long-tail and comparison questions typically shift in 30–90 days once the data and pages ship. The forensic audit is $4,500 and ongoing engagements are scoped per brand. Implement our 90-day plan and if you do not see movement in 3–6 months, we refund our fees in full.