GEO & AI Search
Generative Engine Optimization tactics — how to earn citations in ChatGPT, Perplexity, Google AI Overviews, and AI Mode.
Reddit is the new SERP: how to earn brand mentions that ChatGPT trusts
Reddit is now the #2 cited source in ChatGPT and the #3 in Google AI Overviews. Getting authentically mentioned there — without getting banned — is the highest-ROI GEO tactic of 2026.
llms.txt in 2026: is anyone actually reading it?
The llms.txt proposal has been quietly adopted by a handful of AI crawlers. Here's what we see in real logs, whether it moves citation share, and how to ship one correctly.
GEO for B2B SaaS: how to become the answer ChatGPT gives when a buyer asks about your category
For B2B SaaS buyers in 2026, the first vendor conversation often happens inside ChatGPT or Gemini, not on your homepage. Here's how to become the vendor those tools recommend.
How to Rank in Google AI Overviews (Without Guessing)
Google AI Overviews use a different selection layer on top of the same index your blue links come from. Here is exactly what changes about ranking strategy when the target is the AI answer instead of position one.
How to Rank in AI Overviews: The 2026 Playbook
AI Overviews now appear on roughly 40% of commercial queries. Here is the engineering-first playbook we use to get ecommerce brands cited — schema, entity, content, and the on-page changes that move the needle in 30 to 60 days.
AI Mode Citation Share by Industry: 2026 Benchmarks
Benchmark first-citation-share data across 9 verticals — and what the leaders are doing differently to earn cited mentions inside AI Mode.
How Automotive & Performance Brands Get Cited in AI Overviews
Reverse-engineering what gets automotive performance ecommerce brands cited inside Google AI Overviews — and the 5 levers that move the needle fastest.
Automotive & Performance SEO Checklist for AI Mode (2026)
A practical 12-step checklist for automotive performance ecommerce brands: schema layers, entity work, citation surfaces, and the AI Mode KPIs that matter.
How Travel & Hospitality Brands Get Cited in AI Overviews
Reverse-engineering what gets hotels, OTAs, tour operators, and destination brands cited inside Google AI Overviews — and the 5 levers that move the needle fastest.
Travel & Hospitality SEO Checklist for AI Mode (2026)
A practical 12-step checklist for hotels, OTAs, tour operators, and destination brands: schema layers, entity work, citation surfaces, and the AI Mode KPIs that matter.
How Fintech & Banking Brands Get Cited in AI Overviews
Reverse-engineering what gets fintech, neobanks, lending, and payments brands cited inside Google AI Overviews — and the 5 levers that move the needle fastest.
Fintech & Banking SEO Checklist for AI Mode (2026)
A practical 12-step checklist for fintech, neobanks, lending, and payments brands: schema layers, entity work, citation surfaces, and the AI Mode KPIs that matter.
How Food & Beverage DTC Brands Get Cited in AI Overviews
Reverse-engineering what gets food, beverage, and CPG DTC brands cited inside Google AI Overviews — and the 5 levers that move the needle fastest.
Food & Beverage DTC SEO Checklist for AI Mode (2026)
A practical 12-step checklist for food, beverage, and CPG DTC brands: schema layers, entity work, citation surfaces, and the AI Mode KPIs that matter.
How Real Estate & Proptech Brands Get Cited in AI Overviews
Reverse-engineering what gets real estate brokerages, agents, and proptech platforms cited inside Google AI Overviews — and the 5 levers that move the needle fastest.
Real Estate & Proptech SEO Checklist for AI Mode (2026)
A practical 12-step checklist for real estate brokerages, agents, and proptech platforms: schema layers, entity work, citation surfaces, and the AI Mode KPIs that matter.
How Legal & Professional Services Brands Get Cited in AI Overviews
Reverse-engineering what gets law firms, accountants, and professional service providers cited inside Google AI Overviews — and the 5 levers that move the needle fastest.
Legal & Professional Services SEO Checklist for AI Mode (2026)
A practical 12-step checklist for law firms, accountants, and professional service providers: schema layers, entity work, citation surfaces, and the AI Mode KPIs that matter.
AI Mode Citation Audit: How to Reverse-Engineer Why Competitors Get Quoted
A step-by-step audit method for figuring out exactly why Google AI Mode keeps citing your competitor and skipping you — and the schema, content, and authority moves that flip it.
Schema Stacking for AI Mode: The 7 Schema Types Gemini 3.5 Flash Paraphrases Most
A practical, ranked breakdown of the seven schema types Google AI Mode and AI Overviews lift verbatim — with the @id nesting pattern that turns schema into a citation surface, not just a rich-result trigger.
How Home Services Brands Get Cited in AI Overviews
Reverse-engineering what gets HVAC, plumbing, roofing, and home service providers cited inside Google AI Overviews — and the 5 levers that move the needle fastest.
Home Services SEO Checklist for AI Mode (2026)
A practical 12-step checklist for HVAC, plumbing, roofing, and home service providers: schema layers, entity work, citation surfaces, and the AI Mode KPIs that matter.
How Health & Wellness Brands Get Cited in AI Overviews
Reverse-engineering what gets health, wellness, and supplement brands cited inside Google AI Overviews — and the 5 levers that move the needle fastest.
Health & Wellness SEO Checklist for AI Mode (2026)
A practical 12-step checklist for health, wellness, and supplement brands: schema layers, entity work, citation surfaces, and the AI Mode KPIs that matter.
How Home & Garden Brands Get Cited in AI Overviews
Reverse-engineering what gets home and garden ecommerce cited inside Google AI Overviews — and the 5 levers that move the needle fastest.
Home & Garden SEO Checklist for AI Mode (2026)
A practical 12-step checklist for home and garden ecommerce: schema layers, entity work, citation surfaces, and the AI Mode KPIs that matter.
Why Reddit Is Now an SEO and GEO Channel (And How to Show Up Without Getting Banned)
Reddit is one of the most-cited domains in ChatGPT, Perplexity, and Google AI Overviews. Here is the playbook for ecommerce brands to earn mentions without burning the account.
Internal Linking Architecture for AI Citations: How Models Decide What to Quote
Generative engines do not just rank pages — they pick canonical sources to quote. Internal linking is one of the strongest signals you control. Here is the hub-and-spoke architecture we build for client sites.
How to Track Your Brand in Google AI Overviews, ChatGPT, and Gemini
Classic rank trackers don't see AI answers. Here's how to set up a real GEO tracking program across the three engines that matter, what to measure, and how often to run it.
What Is a GEO Audit? Generative Engine Optimization, Explained for 2026
A GEO audit grades how visible, cited, and accurately represented your brand is inside ChatGPT, Perplexity, Gemini, and Google AI Mode. Here is the exact methodology.
Structured data for AI citations: the schema stack that gets you cited
Not all schema is equal in the eyes of generative engines. The exact stack we layer to maximize citation probability across ChatGPT, Perplexity, and Gemini.
GEO vs SEO in 2026: where the signals overlap and where they diverge
Generative Engine Optimization isn't a rebrand of SEO — but it isn't a separate discipline either. A field guide to where the playbooks merge, and where they collide.