// Field_Notes // Content Strategy
Content Strategy
Editorial systems for the zero-click era — content that earns citations, drives branded search, and outlasts algorithm updates.
Content Strategy6 min read
Klaviyo + SEO: turning email engagement into ranking signals
Email opens and clicks do not directly rank pages, but the second-order effects — branded search, return visits, dwell time — absolutely do. Here is how we wire Klaviyo flows to compound SEO for ecommerce.
Jul 2026Read →
Content Strategy9
The zero-click era is here — how to build content that still pays
More than half of Google searches now end without a click. That's not a death sentence for content — it's a repricing of what content is for. Here's the new economics.
Jul 2026Read →